Is it a matter of survival of the fittest or the survival of those more adaptable to their environment that leads to the success or continuing success of a blog?
Does posting daily or every other day count more than writing less regular more indepth and original content?
I have always used the latter reasoning, not wanting to churn out content that is written about in numerous other blogs. That would be simple to do considering content that I could regurgitate from multitudes of blogs that write about blogging. Would anyone read it? A few loyal readers maybe but, being a lone blogger, I do not have a chance of providing the same amount of content as those with multiple authors. These I consider the fittest blogs. They can even regularly repeat content, albeit it in different words, because of the constant stream of new bloggers that come their way. They also have access to information on what is new because they are told about it. They can break the news to the world; others just repeat it second hand.
Unless you are a personal blogger with a loyal following, less well known bloggers need to be able to adapt to survive and succeed.
This blog is at the need to adapt stage and I am pondering where to go with it. I have been writing infrequently lately and it shows. From a position of 27 in the top 100 Australian bloggers list in November I sank to 36 in January. In the top Australian Women’s list I am now 30 down from a position of 9 last year. When new figures are published I know I will be even lower.
Many bloggers give up in their first year. I have survived longer but motivation has been lacking and topics to write about evading me. As a beginner blogger it took me a while to find my way but he plethora of new social networks and blogging tools provided plenty of material. Now it has become harder and harder for start ups to find something new or different enough to compete successfully with what already exists. Even Twitter the newer shining star has become overrun with applications that support it. Users having been overloaded with new applications and are less keen to try something new if it does not offer them any more than is already available.
What has not changed is my desire to remain in the blogging world; a world much larger and diverse than my particular suburbia and daily routine.
As a refresher and motivator I have enrolled in Darren Rowse’s 31 Days to Build a Better Blog Challenge which has just commenced with Write an Elevator Pitch for Your Blo. It is not too late to join in.